Most people that are looking to buy a used car are doing so to save money, therefore, expect them to try to bargain with you to get the price down lower. To prepare yourself know the Blue Book value of your car, if it were new, think of all of the miles, dents, dings, rust spots, problems, etc. and try to come up with a fair price. Explain it all to the prospective buyer, so they know that you came up with the price in a logical way, not just picking a price out of a hat.
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